Sagewind Development Identifies fireside MARKET Location in Southeastern Wisconsin
Sagewind Development, a subsidiary of Potawatomi Ventures, announced today it is in contract for one of the first southeastern Wisconsin locations for fireside MARKET, another Potawatomi Ventures company. fireside MARKET is created as a food forward, modern market prioritizing meeting the needs of the community. As the first development of the 130-acre Merchant Village in Slinger, Wisconsin, fireside MARKET will become a gateway to the community, providing frictionless, technology-driven offerings and made-to-order, high-quality food.
“We want all fireside MARKETs to be a part of the fabric of the communities we serve,” said David Lloveras, executive vice president of fireside MARKET. “As Merchant Village takes shape, we’ll become a cornerstone of that development. We’ll play an important role in supporting and nourishing those working on the site and we aim to be a place where ultimately, parents can get a healthy, high-quality meal for their family, and seniors will gather to connect with friends over coffee around our fireplace. We’re thrilled to bring our new concept to Slinger and look forward to delivering exceptional experiences to guests.”
Sagewind is in contract for 5.1 acres to develop the Slinger fireside MARKET and the company aims to break ground on the property this fall, with an opening targeted for the summer of 2025. Two fireside MARKETS are already in operation in Carter and Crandon in Forest County. Additional communities across the Milwaukee metropolitan region are being considered for future fireside MARKET locations.
According to Rob Gamperl, vice president of Sagewind Development, the Village of Slinger has been incredibly supportive and receptive of the project. “We appreciate the interest and foresight from the Village of Slinger in bringing this project to Merchant Village. This location is expected to bring more than 30 living wage, full-time jobs and part time positions to the region, and we look forward to becoming an engaged retail establishment to residents of Slinger.”
The fireside MARKET concept is unique to the Midwest and is at the cutting edge of design, product and service trends. The MARKETs will focus on quality made-to-order food with the convenience of a drive through, curbside pickup, and preorder. Outstanding restrooms will serve the needs of all guests and a hearth and home experience will offer a community feel to enjoy purchased meals. Locations will also use an environmental strategy to innovate, such as offering EV Chargers, green space, recycling, local sourcing and will incorporate solar power and skylights. The Slinger store will also offer diesel fuel to provide an unmet need on the I-41 corridor.
“We are pleased to welcome fireside MARKET and the Forest County Potawatomi Community to Merchant Village,” said Alex Rexrode, vice president of Three Leaf Partners. “Their commitment to quality, community and the environment are unparallelled. We are honored they selected Merchant Village as one of their first locations throughout the Milwaukee metro. They will serve as a perfect complement to the variety of uses that will call the development home.”
“The Village of Slinger is proud to work with Sagewind and fireside MARKET to offer this new modern market concept to members of the community and beyond next summer,” said Scott Stortz, village president of Slinger. “We’re confident that this innovative convenience experience will enhance the new Merchant Village development.”
About Sagewind Development: Sagewind Development, a subsidiary of Potawatomi Ventures, was founded in 2022 to maximize wealth potential through the development of real estate throughout Wisconsin. Located in downtown Milwaukee, Sagewind Development sponsors, develops, owns and manages profitable real estate projects with a focus on multifamily, mixed-use, and industrial assets. For more information, visit sagewind.com.
About fireside MARKET: fireside MARKET was created as a food forward, modern market prioritizing meeting the needs of the community. A subsidiary of Potawatomi Ventures, fireside MARKETS are currently located in Crandon and Carter, in Forest County, Wisconsin. The company is currently identifying additional locations throughout Southeastern Wisconsin. To learn more about fireside MARKETS, visit firesidemarket.com.
About Merchant Village: Located in Slinger, Wisconsin at the southwest quadrant of Interstate 41 and U.S. Highway 60 and strategically positioned between Milwaukee and the Fox Valley, Merchant Village is the perfect destination for commercial and industrial companies looking to grow and expand. It’s location, offering, and connectivity are incredibly appealing. It’s conveniently located just 35 minutes from Downtown Milwaukee, and 35 minutes from Fond du Lac. Slinger is known for its low tax rate environment, ease of doing business, exceptional schools, and strong local community. Merchant Village spans nearly 130 acres and is devoted to a mix of commercial uses – convenience, hospitality, senior living, medical, financial services and light industrial/manufacturing. For more information, visit merchantvillageslinger.com.
